Project deliverable 1&2 & PowerPoint Assignment

Project deliverable 1 & PowerPoint - Assignment Example 7 1.3. 7 Definition of terms 7 Web analytics 8 References 9 1.0 Business Requirements 1.1 Project overview In the current constantly advancing technological world, web analytics are a set of very vital tools for promoting businesses. This project entails design and implementation of an upgrade of the current Information System. This is to aid the company in becoming very competitive and enable smooth expansion of its Information Technology Infrastructure. This project is aimed at providing the company with an advanced Information Technology Infrastructure that will leverage the data collected in Web analytics to promote company’s essential marketing plans. It entails coming up with a real time web analytic software tool. The tool will be used for capturing web logs, examine them and generate reports. It further focuses on provision of reports for measurements of web traffic parameters such as page views, visits unique visitors and other customizable features. The project is de signed and built to re-engineer the current system used in the company. This project is considered to be very important in solving problems that exist in the current system which include lack of scalability to adapt to the changes and expansions that the company undergoes. 1.2 Background including current process Currently, the company’s has a well designed and operational information system. The system entails a Web Analytics module interacting with operating systems data to provide the company with necessary information such as its current market value. Essentially, the current system provides a significant amount of data. However, due to the speedy growth the company undergoes, and the inability of scaling up the current system it necessitates upgrading of the whole Information System. The main goal for its implementation is to support the expected growth that the company is anticipating. That is, to ensure that the Information Technology is expanded to meet current over g rowing web data that is very vital for optimal business Performance. The Information Technology role for this project is to promote business data capturing and processing at the company. It further aims to ensure that the company’s Information System guarantees business data confidentiality, integrity and availability. 1.3 Scope 1.3.1 Scope of project In order to ensure that the project provides the targeted or expected deliverables within the set out time frame, the project scope entails coverage of the following very essential areas. A well designed and integrated web analytic software application will be developed. Due to time constraints, only the following modules will be focused on. A dashboard module will be tasked on provision of a bird’s eye of all data captured, processed and those under processing. A visitor’s module will deliver variables of all those visitors of a web page. Thirdly, an action module will be used at adding a web page, deleting it or doing modification as specified in the module itself. A management module is a key functional feature that will be used at controlling user login, new system user registration and other essential features. A distributed relational database system will further be integrated to the software application to aid in smooth expansion of the company’s Inf